Amongst the 500+ fathers who were interviewed, a remarkable 88 percent of fathers reported waking up in the middle of the night to ensure their children are sleeping peacefully
Image for representational purposes only. Photo Courtesy: iStock
While Father's Day is just around the corner, misconceptions persist about fathers being less involved in raising their children or contribute towards the household. However, a recent survey report titled ‘One Mosquito, Countless Threats’, conducted by Goodknight, India’s leading household insecticide brand from Godrej Consumer Products Ltd (GCPL), has dispelled this perception to propose another possibility.
The report highlights a progressive outlook that 95 percent of fathers in India agree parenting calls for equal effort from both parents, marking a significant departure from traditional gender roles and underscoring the evolving dynamics within modern families. Region-wise, the highest agreement with this sentiment is found amongst fathers in South India at 97 percent, followed by 95 percent in the North and West, and 92 percent in the East.
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Traditionally, mothers have been viewed as the primary caregivers, with fathers often considered to be busy with their work. The survey, however, reveals that 94 percent of fathers in India believe in being proactively involved in household chores and taking care of their children. Regionally, 96 percent of fathers in the Southern and Western states, 93 percent in Northern states and 91 percent in Eastern share this belief.
One key finding of the survey is that fathers have a softer side. Amongst the 500+ fathers who were interviewed, a remarkable 88 percent of fathers reported waking up in the middle of the night to ensure their children are sleeping peacefully and free from mosquito disturbances. This trend is consistent across the country, with Fathers in the Eastern region showing the highest involvement at 92 percent, and the Northern, Western and Southern regions following at 86 percent.
As Father’s Day is observed, it’s evident that their role in parenting is more vital and active than ever. The modern dad is deeply involved in ensuring the health and happiness of their children, embodying the spirit of equal parenting and creating stronger, more balanced families across India.
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