Ex Unilever marketer and India's leading FMCG distributor join hands to launch Only Men Grooming - purpose driven male grooming brand.
The team at Only Men Grooming
In a world where looks matter more than ever, OnlyMenGrooming (OMG) is here to change the game. They believe grooming is about more than just looks—it's about feeling great in one’s own skin. OMG’s mission? To give every guy the confidence to be his best self. From top-notch tools to inspiring tips, OMG is shaking up the personal care scene, one product at a time.
Since its inception in 2023, OMG has made significant strides in the personal care industry. With over six products in its portfolio, including offerings in beard care and hair removal, OMG is now poised to expand into skincare, hair care, hygiene, and bathing essentials.
ADVERTISEMENT
Core Team at OnlyMenGrooming:
At the helm of OMG's journey are visionary leaders who bring a wealth of experience and expertise to the table. Zaheeruddin Khan, an industry stalwart with over 16 years of experience in FMCG and e-commerce, leads the charge as the founder. Zaheer's tenure at Unilever as a Global E-commerce Manager cross-border has equipped him with invaluable insights into consumer behaviour and market dynamics.
Joining Khan is Zaid Haroon, whose background in distribution lends a strategic edge to OMG's operational framework. With roots in one of South India's largest distribution houses, Zaid's expertise ensures that OMG's products reach consumers efficiently and effectively.
Mahima Puri, OMG's Chief Marketing Officer, brings a global perspective to the brand, having spearheaded her own agency in Singapore. Mahima's experience working with leading FMCG and tech brands has been instrumental in shaping OMG's brand identity and market positioning.
Ayushi Tambi, a multifaceted professional with a background in engineering and design, oversees finance, HR, and CRM at OMG. Ayushi's diverse skill set and keen business acumen drive operational excellence and financial stability within the organization.
Rounding out the leadership team is Rajesh Purohit, a seasoned business advisor with a wealth of experience as COO Spar India, VP Dealshare and few more retails experiences. Rajesh's guidance and mentorship provide invaluable support as OMG charts its course for global growth.
Our presence:
OMG is a digital-first brand and sells its products on leading marketplaces and its own D2C website. Additionally, OMG has leveraged offline channels to establish a presence in key markets, with outlets in Bangalore and Delhi NCR with over 136 stores presence so far.
With its mission to be a Global Men Grooming Brand, OMG now also has footprints on Amazon UK and soon on Amazon US, Walmart US and many more platforms across leading markets.
Looking ahead, OMG has ambitious plans for expansion. With a vision to become a global go-to brand for all men's personal care needs, OMG aims to expand its footprint into 10 cities with over 5000 outlets by FY24-25. Furthermore, OMG envisions curating its product offerings based on market needs, social listening and first hand consumer research, with a focus on catering to diverse ethnicities.
But OMG's impact extends beyond just product offerings and market reach. As a purpose-led brand, OMG is committed to spreading awareness on the importance of men's grooming and its role in building confidence. Collaborations with organizations like the Men Welfare Trust underscore OMG's dedication to promoting men's mental health and well-being. From organising social events to partnering with MindPeers to extend free sessions to men in distress, OMG is actively contributing to positive change in society. The brand is set to find and reward India’s next Mr. Best Beard at an event taking place in Jaipur at the end of April. This project not only promotes originality, but it also sets the stone to nurture a sense of community among the beard and fitness enthusiasts. Partnering with Urban Company, OMG’s forthcoming grooming event on 1st May 2024 (International Labour Day) at Gurugram welcomes Urban Company’s grooming experts to offer superior quality grooming services to the workers and the underprivileged, who rarely have the opportunity to pamper themselves.
Despite its rapid growth, OMG remains rooted in its values. Operating on a bootstrap model thus far, OMG plans to raise funds to support its expansion and invest in its people. As OMG continues to innovate and empower, one thing is clear: the journey to redefining men's grooming has only just begun, and OMG is leading the way.
For more details, visit: http://www.onlymengrooming.com/
Subscribe today by clicking the link and stay updated with the latest news!" Click here!
