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Alice Blue Financial Services Gets Recognized As India’s Rising Star By The Brand Story

Updated on: 07 May,2024 04:29 PM IST  |  Mumbai
BrandMedia | brandmedia@mid-day.com

Alice Blue is one of the leading brokerage firms that is on its way to becoming India’s number-one choice for traders and investors across India.

Alice Blue Financial Services Gets Recognized As India’s Rising Star By The Brand Story

Alice Blue Financial Services Private Limited

Alice Blue Financial Services Private Limited gets recognized as the Most Trusted Brand of the Nation at the Indian Brand and Leadership Conclave 2024 by The Brand Story for being India’s Leading Trading and Investment Platform.


India’s economic resilience is led by businesses committed to progress by overcoming various challenges that may arise on the path. These brands not only contribute to economic growth but also promote a happier, more cohesive society. The Brand Story has always worked to play a role in recognizing and promoting such organizations and acknowledging their exceptional contributions. At the Indian Brand and Leadership Conclave 2024, The Brand Story showcased businesses excelling in various fields, driving growth and development. This celebration not only applauds the achievements of these businesses but also underscores their significance in shaping India's trajectory toward a better future.


Alice Blue is one of the leading brokerage firms that is on its way to becoming India’s number-one choice for traders and investors across India. Founded in December 2006 in Erode, Tamil Nadu, Alice Blue is a trading and investment firm. It was founded with only five employees and an MCX membership. The brand commenced its operations in 2007 as a discount broker with all its activities running from Chennai. In the year 2017, the company’s headquarters were relocated to Bangalore. Alice Blue is a long-standing member of many exchanges including the MCX, NSE, NCDEX, MCX-SX, BSE, and CDSL. Until now, Alice Blue has over 5 Lakh+ Clients in 20 Major Cities, 400+ Employees, and 12,000+ Partners.

The brand is a discount brokerage firm facilitating online trading in Equity, Currency, and Commodity segments, Initial Public Offerings (IPOs), F&O (Future and Options) and Mutual Funds. The Freedom 15 Brokerage Plan by Alice Blue was designed to create a competitive pricing structure in the Indian Stock Broking Industry. Alice Blue charges ₹15 for Intraday and F&O Trading along with FREE Equity, IPO, and Mutual Funds Investments. The brand is also changing for the better each day as it aims to be trusted and admired by its clients.

The brand Alice Blue aspires to be the number 1 choice of Traders and Investors in India and to make this possible, the brand is working consistently to achieve a million traders by the year 2025 using innovation and technology. When it comes to providing reasons to customers for investing with Alice Blue, there are many benefits that the brand offers. The brand offers low brokerage at INR 15/order to make investing simple. As an high-end trading platform, Alice Blue offers lifetime free equity trading delivery. The brand allows customers to invest in mutual funds and IPOs for free with pan India multilingual brand support, trading in equities, and coordinates with a single account that is focused on timely payins and payouts with an advanced API.

To make trading and investing on the go, Alice Blue ANT Trading App and Trading Platform also offer a mobile application called Alice Blue ANT MOBI 2.0 that offers a supreme user experience, cutting-edge technology, and advanced trading features. The brand also offers trading on web platforms with a feature called Alice Blue ANT WEB which makes trading simple, quick, and highly advanced. Finally, Alice Blue allows trading with Alice Blue ANT API which automates trading and builds a trading platform with free APIs. 

The way Alice Blue has emerged as one of the leading top stock brokers in the country deserves immense recognition. Alice Blue is the number one choice for many traders and investors in India and by the year 2025, the brand will achieve a million derivative traders by 2025 using innovation and technology. The Brand Story is proud to honor Alice Blue Financial Services Private Limited as India’s Rising Star at the Indian Brand and Leadership Conclave 2024. 

Www.Thebrandstory.co.in 

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